It’s surprising that a lot of Adsense website builders are making less than a dollar per day with Adsense. It’s painful when you hear about how others are doing so well with Adsense easily.

So what’s that big secret you’re missing that is making your Adsense income stale?

Let me enlighten you - there is no big secret.You just need to know some techniques which many people are using and work at them daily

I see 3 areas which people fail in when they tell me they are getting virtually no Adsense income:

1. Picking the wrong niche.If you pick a very competitive niche, you’ll need to work very hard to rank well in search engines. Having little search engine traffic means having little Adsense clicks. It’s a numbers game.

You can also pick a wrong niche if it is not competitive enough. For example, if your niche is on “tree leaves”, I don’t think you’ll get many Adsense on your website and not many people will search for it.

You need to pick the right niche and the right keywords to focus on for your Adsense. You can use Overture’s Keyword Selector Tool (http://inventory.overture.com) to find good keywords for your niche and use Google’s search engine to see the amount of Adwords for that keyword.

2. Choosing the right Adsense layoutsThere’s lots of customization you can do on your Adsense layouts. These include changing the fonts, color, link color, border color and size of the ads.

Do not leave your Adsense layouts to the default settings. This is absolutely wrong. Change your Adsense appearance so that it blends with your website. If your website is blue then change the background color of your Adsense to blue and also the border color

The point here is to make sure the Adsense don’t look like an ad. People love to read content but it is human nature that we hate to be advertised. If we see a blatant ad, we are less likely to click on it.

Additionally it’ll give the visitors the impression that you are putting up your website for the sake of displaying ads. The visitor is not very likely to return again.

Always test your Adsense appearance and its placement. This is called optimizing your Adsense. Placing the ad in some areas actually increases the number of clicks. You need to test this on your own website.

3. Getting traffic to the websiteThe final and most important reason why people fail to make a decent income with Adsense is their problem with getting traffic to their website. They find it hard to get traffic

It is hard because it requires work. Too many people slap on some Adsense on their website and expect to make money by hoping that traffic will come. Life is not like that.

Getting decent traffic to a website is easy. To get lots of traffic, you need time to build it. There are lots of ways to get traffic to a website such as:

- writing and submitting articles- basic SEO for the webpages- putting the website link on my email signatures- posting to forums and mentioning your website for comments- writing ezines- submit press releases- and more…

These are just some of the techniques I use. There are countless others. There’s too much for me to go into detail on how to use each technique. I’ve written about some on my blog at http://highest-paid-adsense-keywords.blogspot.com which you can read up on.


My point is, creating traffic is not a one week job. It’s something an Adsense website builder should do continuously. We read that a lot of people are making $50 a day in Adsense. What me and you don’t see is their daily work in driving traffic to their website and the many months of hard work leading to this result.

These are the 3 main areas which I see people are not doing well which is affecting their Adsense clicks. I would suggest you to go to your website and see which area(s) you fit in. Understand that it is a continuous job to optimize and improve, and drive traffic to your website.

Let me ask you a question before I end this. What have you done today which has contributed to more Adsense clicks on your website?